Book Marketing For Misers: 4 Tips To Save On Promotions

Do you hate spending money on book marketing? In a recent writers’ group meeting, we discussed our favorite ways to market our books cheaply. We agreed that it’s not so much that we resent investing our book income into marketing, it’s: The occasional unforeseen expenses which derailed our book marketing budget; Outright mistakes (perhaps we … Read more

Use Short Stories And Novellas To Boost Your Self-Publishing Sales

Use Short Stories And Novellas To Boost Your Self-Publishing Sales

In a recent writers’ group meeting, we talked about short stories and novellas. Several authors in the group regularly write and publish short fiction. Most published just one story a month, but several published more. The most prolific author published eight short stories each month (!), while publishing a new novel every six months. But… … Read more

Book Marketing On Pinterest: 4 Tips To Sell Your Books

Book Marketing On Pinterest: 4 Tips To Sell Your Books

A few weeks ago, in a writers’ group meeting, we discussed using social media for book marketing. Several authors used Instagram, others used Pinterest. It became a heated discussion: does social media sell books? Book marketing on social media: does it help you to sell more books? One author was adamant: social media, she said, … Read more

NaNoWriMo: How Important Is Setting In Your Novel?

“Who’s doing NaNoWriMo this year?” (A question at our writers’ group meeting.) It’s that time of year again. November and NaNoWriMo loom large. Will you participate? BTW: no matter when you’re reading this, you can use these tips to improve your fiction… Whether you’re joining in or not, if you’re an author, you worry about … Read more

Book Marketing: 2 Free Strategies To Target Keen Readers

Book Marketing: 2 Free Strategies To Target Keen Readers

Book marketing is always a popular topic with members of our writing group, because advertising is expensive. At our last meeting, one member said she hadn’t checked her Amazon ads for a week after creating some new ads. To her horror, she realized she’d made an error and went way over budget. Book marketing: follow … Read more